NCCR Assistenzprofessur

Prof. Dr. Jörg Matthes

Curriculum vitae

1995-2001	MA (Diploma) in Psychology, Friedrich-Schiller-University Jena, Germany
1998-2001	Studies in Communication, Philosophy, and Intercultural Business Communication, Friedrich-Schiller-University Jena, Germany

Teaching and Research Interests

Media effects & reception, media use and media content, political communication/political behavior, news media trust and credibility, advertising research, public opinion formation and expression, communication theory and methodology

Awards

2004: Top Paper Award (1st prize) by the German Communication Association (DGPuK) for 2004's best paper published in national communication journals, Erfurt. 

2005: Top Three Faculty Paper Award for the paper "Trust in News Media. Development and Validation of a Multidimensional Scale", Journalism Studies division, ICA annual convention, New York.

2006: Top Three Faculty Paper Award for the paper "The Content Analysis of Media Frames: Toward Improving Reliability and Validity", Communication Theory & Methodology division, AEJMC annual convention, San Francisco.

2007: Naomi C. Turner Prize for top student paper, “Media Frames and Public Opinion. Testing an On-line and Memory-based Model of Framing Effects in a Two-Wave Panel Study“, 60th WAPOR annual convention, Berlin.

2007: Best Paper Award (1st prize) for the best media psychological paper published in 2005 and 2006, Media Psychology division, German Psychological Society, for “The Need for Orientation Towards News Media. Revising and Validating a Classic Concept” published in IJPOR.

2008: Top Dissertation Award (1st prize) by the President of the University of Zurich for the best dissertation at the Faculty of Arts in 2007, Zurich.

2008: Top Dissertation Award (1st prize) by the German Communication Association (DGPuK) honoring the best dissertation in 2006 and 2007 for an outstanding contribution to the field, Lugano.

2008: Top Dissertation Award (1st prize) by the Swiss Association for Market and Social Research honoring the best dissertation in 2006 and 2007 for advances in research methodology and progress in fundamental research, Lucerne.

2008: Dissertation Sponsorship Award by the Swiss Communication Association (SGKM) including a grant of 2500 Swiss Francs for the book publication of the dissertation.

2008: Top Faculty Paper Award (1st prize), for the paper “Tiptoe or Tackle? How Product Placement Prominence and Exposure Frequency Moderate the Mere Exposure Effect”, Advertising division, AEJMC annual convention, Chicago.

2009: Best Paper Award (1st prize) for the best media psychological paper published in 2007 and 2008, Media Psychology division, German Psychological Society, for “Does ‘Passing the Courvoisier’ Always Pay Off? Positive and Negative Evaluative Conditioning Effects of Brand Placements.” published in Psychology & Marketing, as a co-author of Christian Schemer.

2009: Top Three Faculty Paper Award for the paper "A Primer for Communication Researchers on Probing Single-Degree-of-Freedom Interactions in Linear Regression Models, with SPSS and SAS Implementations", Information Systems division, ICA annual convention, Chicago.

Recent Publications

Political Discussion and Opinion Expression:

Matthes, Jörg (accepted): Exposure to Counter-Attitudinal News and the Timing of Voting Decisions. Communication Research.

Morrison, Kimberly Rios/ Matthes, Jörg (accepted): Socially Motivated Projection: Need to Belong Increases Perceived Opinion Consensus on Important Issues. European Journal of Social Psychology.

Matthes, Jörg/ Morrison, Kimberly Rios/ Schemer, Christian (2010): A Spiral of Silence for Some: Attitude Certainty and the Expression of Political Minority Opinions. Communication Research, 37(6), 774-800.

Media Effects and Media Content

Matthes, Jörg/ Schemer, Christian (accepted): Diachronic Framing Effects in Competitive Opinion Environments. Political Communication.

Matthes, Jörg (2009): What’s in a frame? A Content Analysis of Media-Framing Studies in the World’s Leading Communication Journals, 1990-2005. Journalism and Mass Communication Quarterly, 86(2), 349-367.

Entman, Robert M./ Matthes, Jörg/ Pellicano, Lynn (2009): Nature, Sources and Effects of News Framing. In: Wahl-Jorgensen, Karin/ Hanitzsch, Thomas (eds.), Handbook of Journalism Studies. Mahwah, NJ: Lawrence Erlbaum Associates, pp. 175-190.

Matthes, Jörg (2008): Media Frames and Political Judgments. Exploring the Boundaries of Framing Effects in a Two-Wave Panel Study. Studies in Communication Sciences, 8(2), 101-128.

Matthes, Jörg/ Kohring, Matthias (2008): The Content Analysis of Media Frames: Toward Improving Reliability and Validity. Journal of Communication, 58(2), 258-279.

Matthes, Jörg (2008): Need for Orientation as a Predictor of Agenda Setting Effects. Causal Evidence from a Two-Wave Panel Study. International Journal of Public Opinion Research, 20(4), 440-453.

Trust in News Media and Media Credibility:

Matthes, Jörg (accepted): The Affective Underpinning of Hostile Media Perceptions: Exploring the Distinct Effects of Affective and Cognitive Involvement. Communication Research.

Meijnders, Anneloes/ Midden, Cees/ Olofsson, Anna/ Öhman, Susanna/ Matthes, Jörg/ Bondarenko, Olha/ Gutteling, Jan/ Rusanen, Maria (2009): The Role of Similarity Cues in the Development of Trust in Sources of Information about GM Food. Risk Analysis, 29(8), 1116-1128.

Kohring, Matthias/ Matthes, Jörg (2007): Trust in News Media. Development and Validation of a Multidimensional Scale. Communication Research, 34(2), 231-252.

Advertising Effects:

Matthes, Jörg/ Wirth, Werner/ Schemer, Christian/ Kissling, Anna (accepted): I see what you don’t see. The Role of Individual Differences in Field Dependence-Independence as a Predictor of Product Placement Recall and Brand Liking. In: Journal of Advertising.

Matthes, Jörg/ Wirth, Werner/ Schemer, Christian/ Pachoud, Nadin (in press): Tiptoe or Tackle? The Role of Product Placement Prominence and Program Involvement for the Mere Exposure Effect. Journal of Current Issues and Research in Advertising, 33(2), (expected Fall 2011).
 
Matthes, Jörg/ Schemer, Christian/ Wirth, Werner (2007): More Than Meets the Eye: Investigating the Hidden Impact of Brand Placements in Television Magazines. International Journal of Advertising, 26(4), 477-503.

Methods:

Hayes, Andrew F./ Matthes, Jörg (2009): Computational Procedures for Probing Interactions in OLS and Logistic Regression: SPSS and SAS Implementations. Behavior Research Methods, 41(3), 924-936.

Matthes, Jörg/ Wirth, Werner/ Schemer, Christian (2007): Measuring the Unmeasurable? Toward Operationalizing On-line and Memory-based Political Judgments in Surveys. International Journal of Public Opinion Research, 19, 247-257.

Full list of publications including paper presentations

Activities

Editorial Service:

Associate Editor
Communication Methods & Measures
Member of the editorial boards of International
Journal of Public Opinion Research, and
Communication Research

Reviewer Service:

Journal of Communication, Communication Research, Journalism & Mass Communication Quarterly, Communication Theory, Human Communication Research, Communication Methods and Measures, International Journal of Public Opinion Research, International Journal of Press/Politics, Journal of Applied Communication Research, Media Psychology, Public Understanding of Science, Journal of Media Psychology, Behavior Research Methods, Journal of Business Research, Journalism: Theory, Practice and Criticism; Time-Sharing Experiments for the Social Sciences, Communications: The European Journal of Communication Research, Journal of Global Mass Communication, Medien & Kommunikationswissenschaft, Publizistik

Current Projects

Contact

Prof. Dr. Jörg Matthes
Institute of Mass Communication and Media Research
University of Zurich, Andreasstrasse 15
8050 Zurich, Switzerland
Phone from Europe:  0041 44 635 20 76                   
Phone from USA: 01141 44 635 20 76
Fax +41 (0)44 634 49 34
Mail: j.matthes@ipmz.uzh.ch