Marcel Verhoeven

Marcel Verhoeven, M.A.

Research and teaching associate

Phone: +41 44 635 20 55

Telfax: +41 44 634 49 34

m.verhoeven@ipmz.uzh.ch

CV

Curriculum vitae

Career

Since August 2014

Assistant at IPMZ - Institute of Mass Communication and Media Research at the University of Zurich, Media Economics and Management Division, Prof. G. Siegert; SNSF funded research project on "Brand-oriented success factors for a transmedia model of media success".

2007-2014 Senior Consultant at Publicom AG, Media Research and Consulting, Zurich, Switzerland.
2001-2007 Research Consultant at Publicom AG, Media Research and Consulting, Zurich, Switzerland.
1997-2001 Owner - Manager, DDR CD and Vinyl, e-business enterprise
1990-1997 Research Associate at Vechtconsult, business consultants, Nigtevecht, NL
1988-1990 Tutor media science, University of Amsterdam, Department of Communication Science.
1983-1987 Professional musician.

Education

1988-1992 Master Media Science, University of Amsterdam.
1981-1984 Candidate Political Science, Mass Communication, University of Amsterdam.

Further Education (selection)

2014 QCA Courses, University of Berne, St. Gallen
2001-2013 Various communication science seminars

Activities

1983-1997 Culture management.